Slot Cars & Tracks

Slot Cars & Tracks has been founded by Slot Car enthusiasts, for Slot Car enthusiasts, from those just starting out, to the more experienced Pro Racers. SCX Slot Cars, Analogue, SCX Digital, Team Slot, Revell, Racing sets and Accessories are all available on Slot Cars and Tracks.

The e-commerce design features include, related products, wish lists, compare products and more. Squashed Pixel have developed and will maintain the site on a monthly basis, ensuring that we constantly increase the web site traffic and intern sales for Slot Cars & Tracks. 

What we did...

Slot Cars & Tracks approached Squashed Pixel as a start up company needing the full works from a brand identity through to a full e-commerce website solution. After some industry research we determined that the best place to position Slot Cars & Tracks would be to step in to the gap between the beginners and pro slot car racers, a chunk of the market currently not being targeted by the majority of the competition out there. The e-commerce solution was designed and built using the open source Magento system which is complemented by a full suite of marketing activities, including email marketing, PPC, banner advertising and social campaigns.